How to Lend Money to Billders, with Chris Doyle

So, a typical mortgage is kind of what it is, and there have been attempts and some regulatory stuff prevents a lot of innovation, but the only way to innovate is customer acquisition. And I don't want to sound super absolute there, but the opportunity so you get, like, a Rocket Mortgage, right? It's an acquisition play. That's how they're disrupting.

In B to B, it's different. There is innovation on both sides. There's innovation on how you distribute your product, customer acquisition, there's innovation around product structure. There's innovation around reducing losses.